AI Makers - Concept development for their new national award AI Makers Prize to achieve engagement and PR celebrating AI impact
Strategist Facilitator Creator
I'm Adrian, a serial founder based in Sweden with background from communications, tech and innovation who loves leading people in curious explorations.
Driven by curiosity.
For leaders, founders and teams who wants to explore something new.
Trusted by teams at




















Assignments across transformation, new business and go-to-market.
Recent work spans climate data, logistics softwares, urban innovation ecosystems, corporate ventures and business model transformations.
Fast Forward Green City Zone - EU project of facilitating commercial sprints of new sustainable mobility solutions
MassivPlus AB - Commercialisation of an industry initiative of a climate data platform, leading the venture team
Logivity AB - Commercialisation strategy and go to market activities to position a new corporate venture
Concept and facilitated partner development of a new Cybersecurity Hub in Kista Tower
A Nordic transformation to performance business model and strategy for a marketing automation product enabling it
Strategy & Insights for Business Offering and Product Marketing Automation
Venture development of two corporate digital services
Company, marketing and product lead for freelance gig platform
Company, marketing and product lead for recruitment platform
Facilitation and workshops
Adrian creates the conditions for thoughtful people to think better together. The work can start as a commercial challenge, a partnership question, a new venture or a leadership conversation.
The outcome is clarity in complexity, framing of new opportunities and to move from conversation to aligned direction.
A good workshop is a designed moment where people can see the path, name what matters and commit to movement.
AI Makers
AI innovation ecosystems
Sustainable mobility
Commercial Sprint
Logistics Software Partnership
Management team Business Banking
Partnership Sprint for innovation ecosystem
Life Science Days
Innovation workshop education
Reverse mentorship
Community Strategy facilitation
Entrepreneurship lecture
Digital Leadership
Entrepreneurship inspiration
A facilitator with founder energy and strategist approach.
I'm Adrian Ferdinand Swartz, a facilitator, workshop leader and strategist. My passion lies in the meeting of people and ideas - where different perspectives spark something new.
Growing up between theatre and psychology shaped my curiosity about human behaviour, creative expression and storytelling. I thrive when groups are thoughtful, curious and playful together.
I create a shared frame, intention and direction, guide the conversation and turn what emerges into insights for the way forward.
A background across studios, ventures and corporate innovation.
Strategist
Chairman of the Board
Founder
Board Member
Client Lead & Strategist
Founder & Business Designer
Product Business Developer
Head of Innovation & Venture Team Lead
Founder
Chairman of the Board
HR Tech Innovation Lead
Co-Founder
Co-Founder